HOW TO BUILD A BUSINESS WITHOUT OFFICE: CASE OF GAGARIN STUDIO DESIGN STUDIO
Business in a remote format helps to scale faster, invest more in weak spots, create favorable conditions for customers and a special corporate culture. How - on the example of…

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IDEA FROM GERMANY: BUSINESS PLAN ON BEER STAND
Can you place a business plan on a beer stand? Impulse, a German online magazine, explains why this is a useful exercise and tells how to use a beaker (as…

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FOUNDER INNOVECS - ABOUT $ 8 MILLION ERROR
Alex Lutsky 18 years built a career in various companies in the United States. After he launched his business, he successfully developed it, made a number of mistakes and eventually…

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startup NetConversions

“IKEA USES THE LABYRINTH “So that we take a long walk around the store and buy a lot”

When retailers talk about a “beautiful store,” they really just want a space where people want to spend money. To form it, you need to build a happy customer experience. This is what retail design does.

Nikolay Chumak is the founder and managing partner of IDNT. Developed retail design for Comfy, Rozetka, FUIB, Oschadbank, Novaya Poshta, Kyivstar and dozens of other companies.

How retail design helps brands sell. 0 Continue reading

HOW SHARING ECONOMY CHANGES TRADITIONAL INDUSTRIES

What is sharing economy?
The concept of sharing is not new, as they lived in a primitive society. Libraries, cinemas and rental offices existed long before Airbnb and Uber, but with the development of the Internet and mobile technologies, sharing has become much easier and more convenient.

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At the heart of the sharing economy is the idea that people can benefit from products and services that they don’t currently use. Continue reading

10 BUSINESS TIPS FOR ALL TIMES

If you want to succeed, communicate with those who have already achieved it, and carefully listen to what they say.

So says entrepreneur, investor and marketer Neil Patel. He told Quicksprout what he learned from ten successful businessmen. Translated article.

#1. Guaranteed success does not exist.
Be skeptical about recommendations for joint investment. If the project were really promising, no one would tell you about it, but he would invest all his money. The only reason you are invited to co-invest is the desire to share risks. Continue reading

“MAKE SURE YOUR CONSULTANT IS NOT A PERSON OF ONE METHOD”
At a time when everyone is “an expert in himself, an opinion leader and a superblogger,” it’s hard to find a real specialist who will advise your business. We asked…

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"IKEA USES THE LABYRINTH “So that we take a long walk around the store and buy a lot”
When retailers talk about a “beautiful store,” they really just want a space where people want to spend money. To form it, you need to build a happy customer experience.…

...

“ON THE BIG MARKET EVEN A BAD PRODUCT WILL BE ABLE TO EARN AND GROW”
Roman Kirigetov seven years ago created the Kabanchik marketplace. A few years later he received investment in the project, and then sold it to EVO. Now Kabanchik works in 70…

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10 BUSINESS TIPS FOR ALL TIMES
If you want to succeed, communicate with those who have already achieved it, and carefully listen to what they say. So says entrepreneur, investor and marketer Neil Patel. He told…

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