When retailers talk about a “beautiful store,” they really just want a space where people want to spend money. To form it, you need to build a happy customer experience. This is what retail design does.
Nikolay Chumak is the founder and managing partner of IDNT. Developed retail design for Comfy, Rozetka, FUIB, Oschadbank, Novaya Poshta, Kyivstar and dozens of other companies.
How retail design helps brands sell. 0 Continue reading