When retailers talk about a “beautiful store,” they really just want a space where people want to spend money. To form it, you need to build a happy customer experience. This is what retail design does.
Nikolay Chumak is the founder and managing partner of IDNT. Developed retail design for Comfy, Rozetka, FUIB, Oschadbank, Novaya Poshta, Kyivstar and dozens of other companies.
How retail design helps brands sell. 0 Continue reading
If you want to succeed, communicate with those who have already achieved it, and carefully listen to what they say.
So says entrepreneur, investor and marketer Neil Patel. He told Quicksprout what he learned from ten successful businessmen. Translated article.
#1. Guaranteed success does not exist.
Be skeptical about recommendations for joint investment. If the project were really promising, no one would tell you about it, but he would invest all his money. The only reason you are invited to co-invest is the desire to share risks. Continue reading
Compared to 2011, when we started, Eco-Shop is completely different. Firstly, our stores have become more beautiful. Secondly, the range has expanded significantly.
We started from 150 positions, and now they are 1.5–2.5 thousand, depending on the size of the store. We used to be more like a dairy store, but now we have a confectionery group, vegetables and fruits, freezing, groceries, cosmetics, home care products.
In my opinion, Eco-Shop has become successful because: Continue reading