AS 5 LARGEST COMPANIES BUILD YOUR HR-BRAND
Creating an employer brand is a strategic task. Having successfully solved it, you will receive interested candidates and loyal employees. They translated an article from the French blog ParlonsRH about…

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HOW TO BELIEVE AN OPPONENT IN THE NEGOTIATIONS
Sergey Kovalevsky has been involved in sales and B2B negotiations for 10 years. He is currently responsible for working with key clients at Lantmannen AXA (ТМ Finn Crisp, Start !,…

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"IKEA USES THE LABYRINTH “So that we take a long walk around the store and buy a lot”
When retailers talk about a “beautiful store,” they really just want a space where people want to spend money. To form it, you need to build a happy customer experience.…

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“CREATIVE COLACRACY AT THE NUCLEAR STATION WILL BE INappropriate

What are the business processes
Any business can be roughly divided into projects and processes. Projects are something unique, with a beginning and an end. And processes are what happens regularly, uniformly and indefinitely.

The right business processes are described and digitized. According to one methodology, then everything could be automated later. After all, the ultimate goal is to make the business work like a clock. Continue reading

FOUNDER INNOVECS – ABOUT $ 8 MILLION ERROR

Alex Lutsky 18 years built a career in various companies in the United States. After he launched his business, he successfully developed it, made a number of mistakes and eventually sold it. But this experience helped him build a successful IT company in Ukraine – Innovecs.

At the Hrabli Battle event at UNIT.City, Alex told the story of his fakap and what he taught him. We recorded the most interesting.
Why did you decide to launch a startup
In 2005, I lived and worked in America. Everything was fine – work, car, vacation twice a year. But something was missing. I wanted to do business and run my startup. Continue reading

WHAT CREATIVE "GOES" TO PEOPLE WITH FINANCIAL DIFFICULTIES
About typical Moneyveo customers Earlier, moneyveo-type microfinance organizations made the same communication: they showed difficult situations and how to get out of them. For example, a car broke down, but…

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"POPULAR ERROR - START A BUSINESS WITH ITS ATTRIBUTES, NOT WITH YOUR BUSINESS "
Even experienced freelancers, deciding to switch to official registration, stumbled at the simplest steps. To prevent this from happening, I share tips for beginners. #1. Form a client stream One…

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“MAKE SURE YOUR CONSULTANT IS NOT A PERSON OF ONE METHOD”
At a time when everyone is “an expert in himself, an opinion leader and a superblogger,” it’s hard to find a real specialist who will advise your business. We asked…

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HOW TO CREATE A COMPANY: WHAT I LEARNED FOR 7 YEARS AT AIRBNB
Lenny Rachitsky founded the startup Localmind, which became part of Airbnb in 2012. He shared the lessons he learned from work at the company. We have translated the article. Shortly…

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