BRAND REPUTATION

“IN NEGOTIATIONS LOSES THE ONE WHO IS MORE THAN ALL NEEDED DEAL »
Jim Camp is a negotiating trainer with 30 years of experience. He has advised over 150 companies, including Motorola and IBM. Over the years, Camp has made sure: the win-win…

Continue reading →

"POPULAR ERROR - START A BUSINESS WITH ITS ATTRIBUTES, NOT WITH YOUR BUSINESS "
Even experienced freelancers, deciding to switch to official registration, stumbled at the simplest steps. To prevent this from happening, I share tips for beginners. #1. Form a client stream One…

Continue reading →

“MAKE SURE YOUR CONSULTANT IS NOT A PERSON OF ONE METHOD”
At a time when everyone is “an expert in himself, an opinion leader and a superblogger,” it’s hard to find a real specialist who will advise your business. We asked…

Continue reading →

1 8 9 10

“IKEA USES THE LABYRINTH “So that we take a long walk around the store and buy a lot”

When retailers talk about a “beautiful store,” they really just want a space where people want to spend money. To form it, you need to build a happy customer experience. This is what retail design does.

Nikolay Chumak is the founder and managing partner of IDNT. Developed retail design for Comfy, Rozetka, FUIB, Oschadbank, Novaya Poshta, Kyivstar and dozens of other companies.

How retail design helps brands sell. 0 Continue reading

HOW SHARING ECONOMY CHANGES TRADITIONAL INDUSTRIES

What is sharing economy?
The concept of sharing is not new, as they lived in a primitive society. Libraries, cinemas and rental offices existed long before Airbnb and Uber, but with the development of the Internet and mobile technologies, sharing has become much easier and more convenient.

All business content in a convenient format. Interviews, cases, life hacks of the world – in our telegram channel. Join now!

At the heart of the sharing economy is the idea that people can benefit from products and services that they don’t currently use. Continue reading

“A meeting is productive if there is a clear plan of action after it”

“A meeting is productive if there is a clear plan of action after it”
Inna Chut, LABA Chief Producer

The producer of LABA, managing partner of Netpeak and the owner of the “Dima Borisov Restaurant Family” tell the story. 0

My schedule may consist entirely of appointments. Ideally, if it is 2-4 meetings a day. But there are days when there are 6-7 of them – and this is an overload. I usually spend a minimum of 10 meetings a week, a maximum of 30. Continue reading

10 BUSINESS TIPS FOR ALL TIMES

If you want to succeed, communicate with those who have already achieved it, and carefully listen to what they say.

So says entrepreneur, investor and marketer Neil Patel. He told Quicksprout what he learned from ten successful businessmen. Translated article.

#1. Guaranteed success does not exist.
Be skeptical about recommendations for joint investment. If the project were really promising, no one would tell you about it, but he would invest all his money. The only reason you are invited to co-invest is the desire to share risks. Continue reading

“CHANGE YOUR CONSUMER NO SENSE, NEED TO CHANGE TOGETHER WITH IT “

Company evolution
Compared to 2011, when we started, Eco-Shop is completely different. Firstly, our stores have become more beautiful. Secondly, the range has expanded significantly.

We started from 150 positions, and now they are 1.5–2.5 thousand, depending on the size of the store. We used to be more like a dairy store, but now we have a confectionery group, vegetables and fruits, freezing, groceries, cosmetics, home care products.

In my opinion, Eco-Shop has become successful because: Continue reading

1 8 9 10
“ON THE BIG MARKET EVEN A BAD PRODUCT WILL BE ABLE TO EARN AND GROW”
Roman Kirigetov seven years ago created the Kabanchik marketplace. A few years later he received investment in the project, and then sold it to EVO. Now Kabanchik works in 70…

...

“A meeting is productive if there is a clear plan of action after it”
“A meeting is productive if there is a clear plan of action after it” Inna Chut, LABA Chief Producer The producer of LABA, managing partner of Netpeak and the owner…

...

HOW TO CREATE A COMPANY: WHAT I LEARNED FOR 7 YEARS AT AIRBNB
Lenny Rachitsky founded the startup Localmind, which became part of Airbnb in 2012. He shared the lessons he learned from work at the company. We have translated the article. Shortly…

...

HOW TO BELIEVE AN OPPONENT IN THE NEGOTIATIONS
Sergey Kovalevsky has been involved in sales and B2B negotiations for 10 years. He is currently responsible for working with key clients at Lantmannen AXA (ТМ Finn Crisp, Start !,…

...