I love Albert Einstein’s quote “We are all geniuses. But if you judge a fish by its ability to climb a tree, it will live its whole life, considering itself a fool. ”
This phrase conveys the main idea of my presentation.
How sales are arranged in technology companies 0
There are at least three approaches to lead generation in B2B sales. They directly depend on how the business makes money and how much the target audience pays. We divide sales in companies into “whales,” “dolphins,” and “sharks.” Continue reading
Sergey Kovalevsky has been involved in sales and B2B negotiations for 10 years. He is currently responsible for working with key clients at Lantmannen AXA (ТМ Finn Crisp, Start !, AXA).
He achieved an increase in distribution among key customers by 40% and doubled the turnover of transactions. Sergey shared with us the rules of persuading opponents.
1. Conflict and aggression is a bad idea
Starting negotiations with high notes, you do not set up the interlocutor for constructive negotiations, but in a tough and defensive format. You are increasingly focusing on position trading, rather than on your target. Continue reading
Small and medium-sized businesses perceive CRM as a “magic pill” from problems in working with customers, lost applications and a decline in sales.
The selection and implementation of such software or a cloud service is a matter of correctly prioritizing and assessing the need for CRM. Dmitry Levoshich, OneBox CEO, helped figure out where to start implementing such a system.
Dmitry Levoshich – on the problems of automation of client management. Continue reading