“RETAILERS HAVE COLLECTED MUCH DATA. BUT ONLY MARKET LEADERS ARE ABLE TO WORK WITH THEM ”
In March, the annual Digital Transformation conference was held. Participants shared fresh trends, statistics, and digital transformation experiences. We recorded a summary of a speech by Alexei Belkin, a partner…

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CEO ONEBOX: “The Chase FOR CRM IMPLEMENTATION AS A TREND WILL KILL 90% OF PROJECTS »
Small and medium-sized businesses perceive CRM as a “magic pill” from problems in working with customers, lost applications and a decline in sales. The selection and implementation of such software…

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HOW TO BUILD A BUSINESS WITHOUT OFFICE: CASE OF GAGARIN STUDIO DESIGN STUDIO
Business in a remote format helps to scale faster, invest more in weak spots, create favorable conditions for customers and a special corporate culture. How - on the example of…

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entrepreneurship

“FOR THE COMPANY TO DEVELOP, IT IS NECESSARY TO JUST RUN, AND RUN ONE SIDE ”


For several years, there has been a transition from “learning from a deficit” (with a lack of knowledge to solve current problems) to the formation of skills for the future. At the same time, preference is given to soft rather than hard skills.

And competencies and critical thinking are valued more than training and diligence.

All business content in a convenient format. Interviews, cases, life hacks of the world – in our telegram channel. Join now! Continue reading

“MAKE SURE YOUR CONSULTANT IS NOT A PERSON OF ONE METHOD”

At a time when everyone is “an expert in himself, an opinion leader and a superblogger,” it’s hard to find a real specialist who will advise your business.

We asked Sergei Matchuk, Vadim Velikoivanenko, Anastasia Kononova and Denis Velichko, co-founders of the AHOW expert search service, how to distinguish a popular Facebook storyteller from a professional who can give practical advice to business.
How to evaluate expertise
From our own experience, we realized that expertise is often an ephemeral phenomenon. It is difficult to evaluate, much less digitize. Before engaging an external consultant, clearly state the purpose and questions for which you want answers. Continue reading

STORY MAPPING METHOD: HOW TO DELIVER COMPLEX PROJECTS IN TERMS
QIWI is a provider of financial and payment services in Russia and the CIS. The company serves 47 million customers and regularly launches new products. The head of the QIWI…

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“MAIN CHALLENGE OF SALES - CUSTOMIZE EVERY OFFER”
I love Albert Einstein's quote “We are all geniuses. But if you judge a fish by its ability to climb a tree, it will live its whole life, considering itself…

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Why companies need innovation
No matter how cool a company is, over time its revenues will begin to fall. For various reasons - employees do not follow trends, user needs change, new technologies appear.…

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"UBER AND TESLA - DEEP DAMAGES BUT CONTINUE SUCCESSFULLY WORK »
Why loss does not mean bankruptcy Everyone knows that companies like Uber and Tesla are deeply unprofitable. But at the same time they do not close, but continue to work…

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