Starting a business is not easy. The co-founder will make life easier, especially if it is a friend.
Many warn against doing business with loved ones. But if you take into account all the pros and cons, the business will work.
The study found that 8 out of 10 startups run with the founder’s friends or relatives. CEOs from over 1,000 companies prefer to hire friends to minimize risks.
We have collected success stories, examples of falls and tips on how to save business and money when starting a startup with loved ones. Continue reading
Dmitry Bilash, together with his partner Dmitry Pleshakov, managed their own digital agency. After they decided to leave for data science. For the past two years, they have been developing the startup Captain Growth – they are introducing artificial intelligence for marketing analytics.
More than 2000 companies use their product.
In April, Captain Growth startup was bought by the Israeli company Perion Network. The deal amounted to $ 3.75 million. Continue reading
Cognitive psychology helps predict employee behavior, build customer relationships and change the business world for the better. About this writes the French portal Capital.
Knowledge of the characteristics of the brain affects all areas of the life of the company – innovation, management, marketing. We give in example 10 “brain-friendly” tricks to achieve the desired result.
#1. Correctly perceive failures Continue reading