6 HARMFUL AND VALUABLE METRIC FOR DESIGNER
Almost all major IT companies are trying to make a marketer out of a designer who creates a product that meets certain metrics. The creator of Looi Design Studio, Arthur…

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HOW SHARING ECONOMY CHANGES TRADITIONAL INDUSTRIES
What is sharing economy? The concept of sharing is not new, as they lived in a primitive society. Libraries, cinemas and rental offices existed long before Airbnb and Uber, but…

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HOW SHARING ECONOMY CHANGES TRADITIONAL INDUSTRIES
What is sharing economy? The concept of sharing is not new, as they lived in a primitive society. Libraries, cinemas and rental offices existed long before Airbnb and Uber, but…

Continue reading →

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HOW TO BELIEVE AN OPPONENT IN THE NEGOTIATIONS

Sergey Kovalevsky has been involved in sales and B2B negotiations for 10 years. He is currently responsible for working with key clients at Lantmannen AXA (ТМ Finn Crisp, Start !, AXA).

He achieved an increase in distribution among key customers by 40% and doubled the turnover of transactions. Sergey shared with us the rules of persuading opponents.
1. Conflict and aggression is a bad idea
Starting negotiations with high notes, you do not set up the interlocutor for constructive negotiations, but in a tough and defensive format. You are increasingly focusing on position trading, rather than on your target. Continue reading

MIND GAMES: HOW THE FRENCH USE BRAIN TASKS IN WORK AND BUSINESS

Cognitive psychology helps predict employee behavior, build customer relationships and change the business world for the better. About this writes the French portal Capital.

Knowledge of the characteristics of the brain affects all areas of the life of the company – innovation, management, marketing. We give in example 10 “brain-friendly” tricks to achieve the desired result.

Creativity
#1. Correctly perceive failures Continue reading

“UBER AND TESLA – DEEP DAMAGES BUT CONTINUE SUCCESSFULLY WORK »

Why loss does not mean bankruptcy
Everyone knows that companies like Uber and Tesla are deeply unprofitable. But at the same time they do not close, but continue to work successfully.

The loss of the American coworking network WeWork is more than $ 2 billion. But soon the company goes on an IPO with the expectation that investors will invest in it.

A person who is not familiar with the world of technology startups will have a question: “How is that – a company is unprofitable, but are its shares being bought?”

Problems of modern business and finance. 0 Continue reading

“RETAILERS HAVE COLLECTED MUCH DATA. BUT ONLY MARKET LEADERS ARE ABLE TO WORK WITH THEM ”
In March, the annual Digital Transformation conference was held. Participants shared fresh trends, statistics, and digital transformation experiences. We recorded a summary of a speech by Alexei Belkin, a partner…

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HOW BUSINESS THINKING HELPS IN LIFE
You have probably heard about the “rule of 10 thousand hours” - this is exactly what you need to become a professional in your field. How to form business thinking…

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HOW SHARING ECONOMY CHANGES TRADITIONAL INDUSTRIES
What is sharing economy? The concept of sharing is not new, as they lived in a primitive society. Libraries, cinemas and rental offices existed long before Airbnb and Uber, but…

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WHAT A BUSINESS IS FOR LEARN FROM ROCK GROUPS
A rock band is a small company in which everyone loves their work and follow their dreams. Musicians do not calculate how many hours a week work, because they passionately…

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